I sit here preparing to create a new website with the help of some very talented people. Thinking about what I want to say with this website has brought my […]
Last week Christine and I co-taught a course for UNR’s Extended Studies program, titled Writing a Winning Blog and Social Media Strategy. In that course, we shared a lot of the strategies that work for Christine, Ink’s clients and friends—as well as some of the things we’ve observed out there in the world of social media. And guess what we found? Surprise—most small and midsize businesses have pretty similar challenges.
This post originally from Christine-Ink.com When Tommy Brady was in ninth grade, he wrote a school paper about how, one day, he would be a household name. His family thought he […]
What are the two worst things you can do with your advertising dollars these days? Any idea? I’ve got a couple. In my experience, the #1 worst thing you can do is to ignore social media. And the second worst thing to do? Focus on trends instead of building a quality brand presence.